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Privacy Policy

This policy explains how KeepShot handles your photos, your sorting decisions, and related information. The short version: it all stays on your iPhone.

Last updated 2026-06-24 Platform iPhone

Quick summary

  • KeepShot is an on-device photo cleaner. Your photos and your sorting decisions stay on your iPhone.
  • There is no KeepShot account, no cloud copy of your library, and nothing is uploaded or scanned on a server.
  • KeepShot uses the iOS Photos permission only to display, sort, and (when you confirm) delete photos on your device.
  • Crowning a Favorite writes that photo to a Favorites album in your own Photos library.
  • KeepShot uses RevenueCat to manage subscriptions and AppsFlyer to measure ad installs, with device identifiers used only after you consent.
  • You can revoke Photos access, delete the app, or stop tracking at any time from iOS Settings.

1. Your photos and sorting decisions stay on your device

KeepShot is designed as a private, on-device tool. The photos and videos in your camera roll are read directly from your iOS Photos library so the app can show them to you one at a time and let you sort them. Your decisions — what you kept, what you archived for deletion, and which photos you crowned as Favorites — are stored in local storage on your iPhone.

KeepShot does not create an account, does not upload your photos or videos anywhere, and does not send your library or your sorting decisions to any KeepShot server. There is no KeepShot-hosted cloud database of your photos.

2. Photos permission and how it is used

When you connect your library, iOS asks you to grant KeepShot access to your Photos. KeepShot uses that access for three things only:

  • Display and sort — read your photos and videos so you can swipe through them.
  • Save Favorites — when you crown a photo, KeepShot adds it to a dedicated Favorites album in your own Photos library.
  • Delete on confirmation — when you review your archive and confirm, KeepShot asks iOS to delete the selected photos through Apple's own system delete confirmation.

Archiving a photo (swiping left) never deletes it. Archived photos remain in your library, staged for deletion, until you explicitly confirm a batch delete. Nothing is ever removed silently.

3. The Favorites album

When you swipe up to crown a Favorite, KeepShot saves that photo to a Favorites album inside your own iOS Photos library. This album lives in Photos like any other album you create — KeepShot does not keep a separate copy and does not transmit it anywhere.

4. Subscriptions (RevenueCat)

KeepShot is a paid subscription. To process and validate purchases and restore them across your devices, the app uses RevenueCat, a subscription management service. RevenueCat receives the information needed to manage your subscription, such as your App Store transaction and a pseudonymous app user identifier. It does not receive your photos or your sorting decisions. The actual payment is handled by Apple through your Apple ID; KeepShot never sees your payment-card details. RevenueCat's handling of this data is governed by its own privacy policy.

5. Advertising attribution (AppsFlyer)

KeepShot uses AppsFlyer to measure how well our advertising performs — for example, whether someone who installed KeepShot came from a particular ad. To do this, AppsFlyer may process device-level information such as a device identifier (including the Apple advertising identifier, IDFA) and basic install and event signals.

On iOS, the advertising identifier is only used if you grant permission through Apple's App Tracking Transparency prompt. If you decline, KeepShot and AppsFlyer do not use the IDFA to track you. You can change this anytime in iOS Settings under Privacy & Security > Tracking. AppsFlyer's handling of this data is governed by its own privacy policy.

6. What KeepShot does not do

  • No KeepShot account, login, or profile is required or created.
  • No upload of your photos or videos to KeepShot or any third party.
  • No server-side scanning, analysis, or facial recognition of your photos.
  • No selling or renting of your personal data.
  • No access to contacts, precise location, or your microphone for the core feature set.

7. Data sharing

KeepShot does not share your photos or sorting decisions with anyone. The only third parties involved are the platform and service providers described above — Apple (for the App Store, your Apple ID payment, and iOS Photos), RevenueCat (subscription management), and AppsFlyer (advertising attribution) — each acting only for the limited purpose described and governed by its own privacy policy. Apple and these providers may also collect their own transactional or diagnostic information when you download or use the app; that data is governed by their policies.

8. Your choices and data deletion

You are always in control of your data:

  • Revoke or limit Photos access at any time in iOS Settings > Privacy & Security > Photos > KeepShot.
  • Decline or revoke ad tracking in iOS Settings > Privacy & Security > Tracking.
  • Delete the KeepShot app to remove all of its locally stored data, including your sorting decisions, from your device.
  • Manage or cancel your subscription in your App Store account settings.
  • Photos you saved as Favorites, and any photos you deleted, are managed by you through the iOS Photos app.

9. Children's privacy

KeepShot is a general-purpose utility for managing your own photo library and is not directed to children. The app does not knowingly collect personal information from children.

10. Changes to this policy

This policy may be updated if the product or its integrations change. The current version is always identified by the "Last updated" date shown at the top of this page.